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Chatter App Review from JET BI expert: How it can improve employees' communication

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Published by jetbi
28 April 2023
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Chatter is an application developed by Salesforce®, that provides collaboration between employees. It helps to share information, communicate with people in different groups, share files, and have real-time conversations and discussions. However, like any tool, it has its advantages and disadvantages. In this article, we'll explore some of the pros and cons of using Salesforce Chatter in your organization and will make a short review.

 

Chatter App Review

Salesforce Chatter is a powerful collaboration tool that can help businesses improve communication, productivity, and team collaboration. Here is a comprehensive review of Salesforce Chatter:

User Interface:

The Chatter app has a clean and intuitive user interface that is easy to navigate. The app's layout is designed to provide users with a central hub for communication and collaboration, making it easy for users to access and share information.

Features:

  1. Private communications on the projects. You can create a group and share statuses, and questions and discuss them in the private Chatter group.
  2. Real-time collaboration. This helps to have communication right when it is needed, also you can mention people that need to be involved in it.
  3. Customer communication. In Chatter you can communicate with your customers that can have limited access to share statuses or ideas to improve the process with them directly.
  4. User’s profile. Every Chatter user has a profile, which can keep information about the worker via email or phone.
  5. Sharing information. In Chatter you can share with employees files and images that will keep all information about the topic in one feed. Also, there are polls that will quickly give feedback about the topic to the team.
  6. Social network features. You can like to post, leave a comment and also mention your colleague, that helps it easy to communicate between different teams and projects.

Integration:

Chatter is tightly integrated with Salesforce CRM, making it easy for businesses to collaborate and communicate about customer accounts, sales opportunities, and more. Chatter also offers integration with other third-party applications, such as Google Drive and Microsoft Office.

Security:

Chatter includes advanced security features, such as role-based access control, data encryption, and audit trails. This helps ensure that sensitive data is protected and that only authorized users have access to it.

  1. Role-based access control: Chatter allows administrators to define user roles and set permissions based on those roles. This helps ensure that only authorized users have access to sensitive data.
  2. Data encryption: Chatter uses advanced encryption technology to protect data at rest and in transit. This helps ensure that even if data is intercepted or stolen, it cannot be accessed without the proper encryption keys.
  3. Audit trails: Chatter provides detailed audit trails that track user activity and changes to data. This helps administrators identify any suspicious activity and investigate any security breaches.
  4. Two-factor authentication: Chatter supports two-factor authentication, which requires users to provide two forms of identification to log in. This provides an additional layer of security and helps prevent unauthorized access to the platform.
  5. IP restrictions: Chatter allows administrators to restrict access to the platform based on IP address. This can help prevent unauthorized access from outside the organization.
  6. Secure APIs: Chatter uses secure APIs to communicate with other applications, ensuring that data is protected during integration.

Price:

Chatter is not a standalone product and requires a subscription to the Salesforce CRM platform. This can be expensive for some organizations, particularly smaller businesses or startups. However, the cost of Chatter is often outweighed by the benefits it provides in terms of improved communication and collaboration.

 

Pros&Cons of Chatter App

Let’s explore the pros and cons of Salesforce Chatter to help businesses make an informed decision about whether or not to use this tool

Pros

Cons

Provides a central hub for communication and collaboration

Requires a subscription to Salesforce CRM platform

Offers powerful features such as news feed, groups, profiles, and messenger

May be too expensive for small businesses or startups

Tightly integrated with Salesforce CRM

Requires some training to use effectively

Offers integration with other third-party applications

Some users may find the interface overwhelming

Has a mobile app for on-the-go collaboration

Customization options may require advanced technical knowledge

Provides advanced security features to protect sensitive data

Some users may prefer other collaboration tools

Can improve team productivity and customer engagement

 

Pros:

Centralized Communication: Chatter provides a central hub for communication within an organization. This can help employees stay connected with each other, even if they are working remotely or across different departments. Chatter also allows users to easily share files, ideas, and updates with their colleagues.

Improved Productivity: By providing a platform for collaboration and communication, Chatter can help increase productivity within an organization. Employees can work more efficiently and effectively when they have the tools they need to communicate and collaborate in real-time.

Mobile App: Chatter has a mobile app that allows users to access the platform on-the-go. This can help employees stay connected and collaborate with their colleagues, no matter where they are.

Cons:

Complexity: While Chatter is designed to be user-friendly, it can be complex to set up and use effectively. Some users may require training or support to use the platform effectively.

Distractions: Like any social networking tool, Chatter can be a distraction for some employees. It's important to establish clear guidelines and expectations for how Chatter should be used within an organization to minimize distractions and maintain productivity.

Limited Features: While Chatter has many useful features, it may not meet the needs of every organization. Some businesses may require more advanced collaboration tools, such as project management or video conferencing.

 

Overall, Salesforce Chatter is a powerful collaboration tool that can help businesses improve their communication, productivity, and customer engagement. While it has its disadvantages, the benefits of using Chatter often outweigh the drawbacks, particularly for businesses that rely heavily on the Salesforce CRM platform.

 

Conclusion

Chatter is hosted on the Salesforce platform, which is known for its high level of security. Salesforce has a dedicated team of security experts who monitor the platform 24/7 and employ advanced security measures to protect user data. Salesforce is also compliant with a range of industry standards and regulations, such as SOC 2 Type II, ISO 27001, and HIPAA. 

The best practices Chatter is used in the sales team to track the process, communicate, and share information with co-workers. Also, it can help your support team immediately share images about the customer request or the result of work that is done.

If you are interested in Chatter app submit the form and our business managers will contact you within 2 business days!


Ekateryna Levchuk
Project Manager / Salesforce Certified Admin
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